Business Strategy

Turning a small business into a big one is not easy and statistics are rather grim. Research suggests that only one-tenth of  one percent of companies will ever reach $250 million in annual revenues. RoyalKinetic helps small-to-mid market firms develop a solid growth strategy and we help large businesses to manage their infrastructure in pursuit of operational excellence.

Capture Planning

Knowing the importance of capture planning and capture management is paramount to achieving a higher number of winning proposals. RoyalKinetic provides capture management, planning, and strategy with the overall goal of helping companies pursue, position, and win more federal, local, and state contracts.

Proposal Development

We can help you get serious about your proposal response win rate by leveraging our technical and functional subject matter experts’ in the area of: full lifecycle proposal management, writing and editing, color team proposal cycle reviews, proposal graphics, and quality checks to ensure proposals submitted are compliant and compelling.

Contract Management Support

Let our seasoned contract management professionals assist with your contract administration needs in an onsite or offsite capacity.

Branding/Marketing Support

Has your organization downsized its marketing department? If so, we can help. From writing your business plans, ghostwriting blogs or news articles.

Our Team

Amy Canales

Chief Executive Officer

Amy is the creative genius behind the RoyalKinetic brand. As a former government contracting officer, procurement subject matter expert, and business strategist, she has the technical skill, solid leadership, and personal motivation to help us navigate through the murkiest of waters. She has deep roots in government contracts and solid professional networks within the acquisition community. Engaging, energetic, and informative— one conversation with her and you’ll quickly see why her clients are so fond of her.

Heather Travaglini

Senior Technical Writer

Heather is our word wizard, research maven, and operations guru. A writer and editor for more than a decade, she knows the right questions to ask to gather an in-depth understanding of our clients’ organizations in a short time. She has a magical ability to highlight clients’ accomplishments and create sharp, rich copy, and she’s never been afraid to step in and lend a hand where needed. When she’s not crafting words for RoyalKinetic, Heather can be found behind her camera lens, entertaining friends and family, and being an extraordinary mom.

Martha Cruz-Guevara

Director of Marketing

Martha’s diverse background in sales and marketing, coupled with her dynamic personality and entrepreneurial spirit, has crowned her the small business maven. With more than three decades of experience helping small- and mid-market construction, marketing, and hospitality companies successfully launch their businesses, Martha has a golden touch in assisting others.  She has a high drive and passion for success that is only rivaled by her love of globe-trotting. She is an avid traveler and nature enthusiast.

Lisa Jackson

Proposal & Operations Coordinator

Lisa keeps the engine pistons turning and keeps the quality of our deliverables looking good from beginning to end. She has impeccable ethics and has given tirelessly of herself to ensure all proposal and deliverable deadlines are consistently met.  With a degree in communications, she ensures the proposal copy conveys a compelling storyline and ties in the overarching themes to land our clients their next big win.

Jennifer Rosowski

Technical Writer
Marketing Specialist

With a mind as sharp as needle, quick wit, and octopus-like reach, Jenn lends support to many aspects of RoyalKinetic’s business operations.  Her primary expertise is within the technical writing and media relations arena, but she’s been instrumental in many aspects of the business. She is an exceptional pinch-hitter and often takes on the projects others are afraid of tackling. She is our three-point shooter.

Jason Andrews

Contracts & Operations

Jason has a solid background in contracts and operations, and manages the logistical aspects of the bid capture team; always ensuring careful attention to detail is applied to final production and print quality. With a smile that’s contagious and nerves of steel, there is no wonder why we welcomed Jason to our team.

Peter Ngo

Senior Technical Writer
Editor Extraordinaire

Peter is an experienced technical writer and substantive editor who helps authors polish their ideas to a luminous shine. A former journalist who occasionally got hung up on syntax, he knows how to quickly and comprehensively elevate content so that it reflects the currency of professional knowledge and standards as well as dash of writerly panache.



811 Walnut Ave
Baltimore, Maryland 21229


Opening Hours:

Mon-Fri 9:00AM til’ 6:00PM

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